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Heirloom Linens

Heirloom Linens, a well-loved retailer based in Victoria’s Broadmead Village Shopping Centre, came to us with a digital dilemma. Their online store—once a pioneer in its space—had grown clunky, outdated, and increasingly ineffective in driving sales. Without modern e-commerce features like secure payment processing and a responsive design, the site struggled to meet customer expectations, especially on mobile devices. As online sales declined by an average of 10% annually, the need for a comprehensive overhaul became urgent. Radar Hill partnered with Heirloom Linens to design and develop a fully modern, customer-friendly online shopping experience that would not only reflect the quality of their products and service but also help them compete against national and international retailer


“Our old website was inefficient, and not up to the standards required by a modern business. We knew things needed to change, and thankfully Radar Hill were able to step in and transform our web presence. The most important factor in our decision to go with Radar Hill was that we wanted to work with someone who understood our business, and really understood how the website building process worked. The real game changers for us has been the features that Radar Hill installed on our website. Our new website was easy to use, with a number of helpful features, meaning we were able to grow our online sales numbers hugely and position our business for future success. And because of our website, we were able to handle the increased online orders due to the Covid-19 pandemic. Working with Radar Hill has been a pleasure. Particularly, how easy they are to reach and how quickly they respond, as well as the concise and helpful way they communicate information. All of this makes it easier to make decisions, and to ensure our website is helping our customers. Radar Hill has been a terrific asset for our business, and we are delighted with the relationship we’ve developed with them. If I had to do it again, I would choose Radar Hill every time.”

Bob Ianson